This course provides an overview of the art and science of questionnaire design. Topics will include basic principles of questionnaire design; factual and non-factual questions; techniques for asking about sensitive topics; designing scales and response options; survey mode considerations; and an introduction to pre-testing surveys. The course will consist of both lectures and hands-on activities, as well as an optional third day for students who are working on their own surveys to apply course learnings to their instruments.
SurvMeth 988.223 (1 credit hour)
Instructor: Jessica Broome