Introduction to Survey Methodology

Course Date: June 14-18

This course covers the basic principles of survey design and methods and introduces the necessary components of a good quality survey.   The course employs the Total Survey Error framework to discuss sampling frames and designs, modes of data collection and their effects on survey errors, the cognitive processes involved in answering survey questions and their impact on questionnaire design, pretesting methods and post-data collection processing.  The goal of the course is to give an introduction to the skills and resources needed to design and conduct a survey

SurvMeth 988.008 (1 credit hour)
Textbook Information: Survey Methodology-ISBN 9780470465462 (Recommended only)